Top 25 How To Market Your Eyelash Business Top Answer Update

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Where can I promote my lash business?

You should be aware that using social media for every lash business has many potential new clients. Millions of people use social media platforms like Facebook, Instagram, and Twitter, and many of them are interested in beauty products and services. L Curl Lashes and Ultra Crystal Bond used in this set.

How can I promote my eyelashes?

  1. Post Before and After Photos. We all know that getting lashes makes us look gorgeous and adorable. …
  2. Post Live Videos of You Offering The Service. When promoting your lash business on social media, the content you post matters a lot. …
  3. Spice Up Your Content. …
  4. Interact. …
  5. Use Hashtags and Influencers If Possible.

How do I introduce my eyelash business?

The following 20 crucial steps will help you start a successful eyelash extensions business:
  1. Get the Necessary Training and Qualifications. …
  2. Name Your Business and Create a Brand. …
  3. Know Your Target Market. …
  4. Research the Competition Providing Eyelash Extensions. …
  5. Create a Business Plan. …
  6. Choose a Business Entity.

How do I get new eyelash clients?

It can be an excellent way for how to get eyelash extension clients quickly.
  1. Ask for Reviews. Ask clients for reviews! …
  2. Offer Client Incentive. Create an incentive or referral program. …
  3. Seek Support from Friends and Family. Ask your friends and family to help get your name out there! …
  4. Be Prepared to Build your Lash Clientele.

How do lash artists stand out?

Make Your Clients Feel Special:

If you really want to stand out, it’s so important to make your clients feel special. Sometimes the smallest gestures really can go a long way. People love talking about themselves. Don’t be afraid to ask them how they are doing or what they’ve been up to.

How can I grow my eyelash extensions business?

Go into product development and create your own line of eyelash extension products. Become a brand ambassador or social media influencer. Give back to the industry as an educator and mentor to train and empower lashing newbies. Create resources: Publish your website, start a podcast or write a blog.

How many clients can a lash Tech do in a day?

Lashpreneur Lightbulb

Here’s my go-to formula to walk you through the finding your way to the number of regular touch up (or fill) client’s you need to sustain your lash business. So your initial goal is to get to 4 clients a day, 5 days a week.

What is the target market for eyelash extensions?

According to eyelash industry statistics, there are only four types of customer demographics for a lash artist or salon. Here, the maximum number of consumers are aged 18 to 34, followed by those in the range of 34 to 54, ensued by 5% of 55-year-olds. Most statistics and guidebooks would also tell you about 2% of men.

How do I sell my eyelash supplies?

Here are a few pro tips that we have come up with to help you get excited about selling lash retail!
  1. Carry products you love! …
  2. Share your experiences! …
  3. Don’t sell, let the products sell themselves. …
  4. Be honest. …
  5. Less is more! …
  6. Buy in bulk. …
  7. Take care of your clients.

How much do lash Techs Make?

Reports indicate that the average lash technician salary is $47,396 per year. On average, lash technicians’ hourly wages range from $20 – $25. These reports often take into account part-time lash technician salaries.

Is doing lashes a good business?

An eyelash extension business is one of the best ways to make a great income, flex your creative muscles, and be your own boss. There are a number of steps to starting a successful eyelash extension business. You need to pay attention to factors like start up costs, licensing, and more.

How do I promote my lash business on Instagram?

To promote your posts, you need to put relevant and popular hashtags that get a large outreach. You should hashtag your local area and business name, but some general hashtags too, like #lashes #eyelasheextensions #beauty #lashtech and so on.

How do I get lash clients from Facebook?

You should post regularly about any new courses you are running or availabilities for lash treatment and even encourage people to ‘tag’ their friends who they think will be interested in. Encourage all clients at the end of each of your course to leave a review on your Facebook page.

What do lash artists sell?

The Top 5 Lash Retail Items You Must Be Selling
  • 1). Lash Growth Serum.
  • 2). Lash Cleansers.
  • 3). Lash Safe Mascara.
  • 4). Lash Safe Eyeliner.
  • 5). Lip/Brow Products.

How do I get lash clients from Facebook?

You should post regularly about any new courses you are running or availabilities for lash treatment and even encourage people to ‘tag’ their friends who they think will be interested in. Encourage all clients at the end of each of your course to leave a review on your Facebook page.

What is the target market for eyelash extensions?

According to eyelash industry statistics, there are only four types of customer demographics for a lash artist or salon. Here, the maximum number of consumers are aged 18 to 34, followed by those in the range of 34 to 54, ensued by 5% of 55-year-olds. Most statistics and guidebooks would also tell you about 2% of men.

How can I start selling my eyelashes at home?

Do a search for the type of eyelashes that you plan on selling and compare quality and prices. Another place to find a great eyelash vendor is on Instagram. Ask potential vendors for samples of their products before you make any bulk orders. Quality lashes are important for a successful lash business.


Business Marketing Tips Every Lash Tech NEEDS TO KNOW in 2021
Business Marketing Tips Every Lash Tech NEEDS TO KNOW in 2021


6 Lash Business Advertisement Ideas | StyleSeat

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  • Summary of article content: Articles about 6 Lash Business Advertisement Ideas | StyleSeat Post Before-and-After Photos · Create Veos · Promote Lash Products · Use StyleSeat · Know Your Eyelash Brand · Brand Collaborations · Influencer … …
  • Most searched keywords: Whether you are looking for 6 Lash Business Advertisement Ideas | StyleSeat Post Before-and-After Photos · Create Veos · Promote Lash Products · Use StyleSeat · Know Your Eyelash Brand · Brand Collaborations · Influencer … Ready to see your lash business skyrocket? Check out StyleSeat’s 6 must-know, lash extension advertising ideas and marketing tips to grow your lash business!
  • Table of Contents:

1 Promoting On Social

2 Building Partnerships

3 Loyalty Cards

4 Referral Promotions

5 Local Advertising

6 Offering Giveaways or Promotions

6 Lash Business Advertisement Ideas | StyleSeat
6 Lash Business Advertisement Ideas | StyleSeat

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How to Make Your Lash Business Stand Out on Social Media

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  • Most searched keywords: Whether you are looking for How to Make Your Lash Business Stand Out on Social Media Updating How can I promote my lash business? How can I promote my eyelash business online? How do I promote my lash business on Instagram? How do you attract lash clients? Before we get into the details, you’re probably wondering why we’re talking about social media marketing for your lash business instead of other channels. Th
  • Table of Contents:

1 Post Before And After Photos Of Your Lash Work

2 Make Your Content More Interesting

3 Engage In Conversation

4 Don’t Forget To Use Hashtags

how to promote your lash business on Instagram

CONCLUSION

How to Make Your Lash Business Stand Out on Social Media
How to Make Your Lash Business Stand Out on Social Media

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How to Start a Lash Business – Small Business Trends

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  • Most searched keywords: Whether you are looking for How to Start a Lash Business – Small Business Trends Updating The beautify industry has many different segments, and if you want to know how to start a lash business, this is how you go about doing it.
  • Table of Contents:

Small Business Trends

What is an Eyelash Business

How Much Does it Cost to Start Your Own Lash Business

How to Start an Eyelash Business 20 Crucial Steps

Is a Lash Business Profitable

How to Start a Lash Business - Small Business Trends
How to Start a Lash Business – Small Business Trends

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How To Get Eyelash Extension Clients | The Lash Professional

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    How To Get Eyelash Extension Clients | The Lash Professional
    Updating …
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    How To Get Eyelash Extension Clients | The Lash Professional
    Updating Read The Lash Professional’s guide to how to increase eyelash extension clientele for your lash business. Learn tips and tricks for getting more clients!
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    How To Get Eyelash Extension Clients | The Lash Professional
How To Get Eyelash Extension Clients | The Lash Professional

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Lash Extension Marketing Ideas to Get More Clients | The Lash Professional

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    Lash Extension Marketing Ideas to Get More Clients | The Lash Professional
    Lash Extension Marketing Ideas to Get More Clients · Traditional Marketing Tactics to Adopt · Create a client referral program · Build partnerships. …
  • Most searched keywords: Whether you are looking for
    Lash Extension Marketing Ideas to Get More Clients | The Lash Professional
    Lash Extension Marketing Ideas to Get More Clients · Traditional Marketing Tactics to Adopt · Create a client referral program · Build partnerships. Learning to master marketing can be incredibly beneficial. Keep reading for some lash extension marketing ideas to get more clients!
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    Lash Extension Marketing Ideas to Get More Clients | The Lash Professional
Lash Extension Marketing Ideas to Get More Clients | The Lash Professional

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How to Make Your Lash Business Stand Out on Social Media

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  • Summary of article content: Articles about How to Make Your Lash Business Stand Out on Social Media Create a week’s worth of posts at a time · Set quick replies for common lash inquiry · Use templates design to your stories · Use scheduling apps … …
  • Most searched keywords: Whether you are looking for How to Make Your Lash Business Stand Out on Social Media Create a week’s worth of posts at a time · Set quick replies for common lash inquiry · Use templates design to your stories · Use scheduling apps … How can I promote my lash business? How can I promote my eyelash business online? How do I promote my lash business on Instagram? How do you attract lash clients? Before we get into the details, you’re probably wondering why we’re talking about social media marketing for your lash business instead of other channels. Th
  • Table of Contents:
See also  Top 46 운수 종사자 보수 교육 The 87 Correct Answer

1 Post Before And After Photos Of Your Lash Work

2 Make Your Content More Interesting

3 Engage In Conversation

4 Don’t Forget To Use Hashtags

how to promote your lash business on Instagram

CONCLUSION

How to Make Your Lash Business Stand Out on Social Media
How to Make Your Lash Business Stand Out on Social Media

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Top 11 How To Market Your Eyelash Business – Học Wiki

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  • Table of Contents:

1 Lash Extension Marketing Ideas to Get More Clients

2 How to Make Your Lash Business Stand Out on Social Media

3 5 Ways to Promote Your Lash Work On Social Media – LashDip

4 How do I market my eyelash business – Galash® Lashes

5 11 Tips for Starting a Successful Eyelash Business – Dolvlashes

6 How to Market Your New EyeLash Business – Flexiety

7 SMART Planning for Your Eyelash Extensions Business for …

8 Lash Extension Market Trends and Research Insights by 2031

9 6 Essential Tips For Starting An Eyelash Extension Business

10 The Target Market for Eyelash Extensions Who Buys and Why

11 Using Instagram to Promote Your Lash Business – Lash Up PRO

Top 11 How To Market Your Eyelash Business - Học Wiki
Top 11 How To Market Your Eyelash Business – Học Wiki

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10 Ways to Market your Lash Business
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    10 Ways to Market your Lash Business
    – Prolong Lash US 10 marketing eas to get more clients for your lash extensions business. Get some innovative tips to grow your lash business. …
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    10 Ways to Market your Lash Business
    – Prolong Lash US 10 marketing eas to get more clients for your lash extensions business. Get some innovative tips to grow your lash business. 10 marketing ideas to get more clients for your lash extensions business. Get some innovative tips to grow your lash business.
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      10 Ways to Market your Lash Business
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How to market your lash business | LashBase Limited

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  • Summary of article content: Articles about How to market your lash business | LashBase Limited Social media is also a great way for recommendations and word of mouth referrals. If your clients have a positive experience they are most … …
  • Most searched keywords: Whether you are looking for How to market your lash business | LashBase Limited Social media is also a great way for recommendations and word of mouth referrals. If your clients have a positive experience they are most … How to market your lash business through social media. Easy ways to market your lash business and grow your client base.
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How to market your lash business | LashBase Limited
How to market your lash business | LashBase Limited

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10 Latest Lash Marketing Ideas For Your Business to Get Clients

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  • Most searched keywords: Whether you are looking for 10 Latest Lash Marketing Ideas For Your Business to Get Clients Upgrade your lash business marketing with easy yet effective promotion tips & advertisement strategies to increase your exposure to the … Upgrade your lash business marketing with easy yet effective promotion tips & advertisement strategies to increase your exposure to the target market
  • Table of Contents:

1 Level up and impress your customers

2 Flaunt your lash studio on social media

3 Build relationships as beautiful as your lashes

4 To blog or to not blog

5 Take that www game up

6 Leverage customers for promotions

7 Amp your business up with material promotions

8 Advertise to build awareness

9 Go old school to promote locally

10 Break out of the box virtually

Conclusion

10 Latest Lash Marketing Ideas For Your Business to Get Clients
10 Latest Lash Marketing Ideas For Your Business to Get Clients

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15 Ways To Get More Eyelash Extension Clients | Lash Stuff

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  • Summary of article content: Articles about 15 Ways To Get More Eyelash Extension Clients | Lash Stuff Create business cards with a $5 off coupon on the back of the card. · Partner up with wedding planners or wedding photographers and ask them to recommend you to … …
  • Most searched keywords: Whether you are looking for 15 Ways To Get More Eyelash Extension Clients | Lash Stuff Create business cards with a $5 off coupon on the back of the card. · Partner up with wedding planners or wedding photographers and ask them to recommend you to … how to get more eyelash extension clientsLearn how to get more eyelash extension customers by using these simple tips. Make more money applying eyelash extensions by using smart sales tips.
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You’ve worked hard to get your eyelash extension business where it is  Now maximize your potential

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15 Ways To Get More Eyelash Extension Clients | Lash Stuff
15 Ways To Get More Eyelash Extension Clients | Lash Stuff

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6 Successful Advertising Ideas for Lash Extension Business

Whether you’re utilizing the power of advertising for services or products, one thing is clear — advertising helps spread the word and results in more sales. Before you begin advertising your business, you must consider your budget. You’ll need to pay for your certificate, equipment, insurance, and decor. Based on these costs you can determine which prices to charge for your lash services. Another consideration is where your setup will be at home or in a studio? There are benefits to each such as saving money on rent at home or saving on some promotion costs your salon may cover.

If you’re ready to see your lash business ideas skyrocket, we’re here to help with our list of must-know eyelash extension advertisement ideas. From those lash artists working solo to those flexing their skills in a beauty salon, these tricks are sure to help boost your brand awareness and get you some exciting new clients.

1. Promoting On Social

Similar to other specialties within the beauty business, promoting your lash work on social media is important. Think of your social accounts as your visual profiles. From wedding day lashes to a stunning set of mink eyelashes, social media is your time to shine.

Here are some ideas to incorporate as you work to grow your Instagram lashes business and conceptualize your content calendar.

Post Before-and-After Photos

For your list of eyelash extension marketing ideas, drum up some interest with before and after photos. In the eyelash business, the before and after can be especially striking. Longer lashes draw a contrast between the eye and the eyelid and make your clients’ eye shape and color stand out. They also help you show off the different types of eyelash extensions you’ve worked on in the past.

If you’re an amazing lash stylist, ask your client if you can snap a photo when they come in and one before they leave. As a bonus, it’s also a good idea to tag them on social media, to circulate through their network, and help increase your brand awareness.

Create Videos

Wonder how to advertise your lash business in the digital age? Depending on how skilled you are with video creation, or how much time you want to spend, there are plenty of ways to use this creative outlet for promoting your lash extension business.

If your client is comfortable with it, you can take a live video while they’re receiving their eyelash extension service. You can also do a simple time-lapse with your phone to show how a set of fake eyelashes beautifully comes to life.

Promote Lash Products

Have a lash glue you can’t get enough of or an eye makeup you love? Social media is a great place to share products you’re passionate about. The key is to keep your potential clients engaged with exciting lash business content.

Remember, you’re the expert lash artist and they’re the new client eager to learn. Your client base will appreciate you sharing makeup ideas and tips for getting those perfect lashes.

Use StyleSeat

If you utilize StyleSeat, our marketing program runs ads and promotes your profile across search engines, social media, and email campaigns to get you discovered. Think of us as your free, personalized social platform.

2. Building Partnerships

When it comes to eyelash extension business promotion ideas, building partnerships is a simple way to get more clients. Building a successful partnership is a mix of leveraging connections with those you already know and being brave enough to reach out to those you don’t.

When a successful collaboration happens, both you and your partner will benefit from the cross-promotion.

Here are some tips for building a lucrative eyelash brand partnership in the beauty industry.

Know Your Eyelash Brand

Before you set out on a branded partnership, sit down with a pad of paper. Jot down what you’re interested in and what you hope to achieve from your partnerships. If you’re enthusiastic about ultra-natural lash extensions, you might want to forego partnering with a chemical-heavy lash adhesive. Incorporate your brand vision when coming up with lash business name ideas!

Similarly, if you’re all about those fake lashes for dramatic dress up, a subdued makeup company may not be a fit. Knowing your lash brand — and what you’d like to accomplish with a collaboration — is always helpful.

Brand Collaborations

Some partnerships can be done strictly on a product level. A mascara company may send you a product. You use it. And you both benefit from the branded collaboration with tapping into each other’s audiences.

Influencer Marketing

You can also go the route of incorporating people into your eyelash extension advertisement ideas. A common idea for how to market your lash business is to utilize the power of influencers and content creators.

Influencers tend to have a giant following that can help you catapult your services as a lash technician. They may come in for a free lash service and then — either through a trade or paid shoot — they’ll promote your work across their social outlets.

3. Loyalty Cards

Customer loyalty cards are used across all industries. Whether you’re a coffee shop business owner or a beauty salon founder, loyalty cards are an effective way to keep your clients happy.

In the eyelash extensions business, there are a variety of ways you can incorporate these handy cards into your list of eyelash extension marketing ideas. Buy nine sets of lash extensions, get the 10th for free or purchase four sets, get the 5th of 50 percent off.

You can opt for digital loyalty cards or actual hard cards but the point is, make your current customer feel special and give them a reason to keep coming back.

4. Referral Promotions

In the beauty industry business, referral promotions are beneficial for both the short and the long term. Using a referral program as part of your eyelash extension promotion ideas can help to boost sales and retain customers.

According to Disruptive Advertising, consumers are four times more likely to purchase something when referred by a friend. In fact, word of mouth marketing is believed to be behind 20 to 50 percent of all purchasing decisions.

If a current customer refers a family member or friend to your lash salon, thank them with a percentage off or a free service. Building a strong referral program will not only get a new client in your seat, but it will save you time and help to build your brand awareness in the community, too.

5. Local Advertising

Local ads might not be the first thing you think of when it comes to eyelash extension advertisement ideas. But these days, local ads can mean a mix of all things print and digital. Think of it this way: the further your lash business reach, the greater your potential client base.

Reach Out to Small Businesses

If your lash salon is in a specific area of town, try targeting the local businesses first. Think of places where your target clients might go — coffee shops, hair and nail salons, boutique clothing stores?

From there, speak with the owners or store managers to see if they have a place for you to hang your ad. You can also reciprocate the favor by keeping a bulletin board in your own salon where other small business owners can showcase their stores and services.

Do Community Outreach

Have a niece on a dance team or a cousin involved in the local schools? Attending community events to hand out flyers or business cards about your eyelash business is an old school yet authentic approach to local advertising.

Create a Lash Business Blog

Content is essential to gaining clients organically through internet searches. Providing clients with educational resources to learn more about lash care, related posts, and your business can open the doors to new clients and promote brand awareness. Being a thought leader within the space is great for social proof and brand exposure.

Ask for Lash Extension Reviews

Your online reviews are the not-so-secret — and highly powerful — of all eyelash extension advertisement ideas. Sometimes, getting a current client to leave a positive review of their experience at your lash studio is as easy as asking.

A 5-star review can go a long way; it can encourage past clients to book again or entice a new client. At StyleSeat, we know how important reviews are. That’s why, when your appointment is over, we encourage your new client to leave a 5-star review, pre-book their next appointment, and refer you to their friends.

Launch Press Releases

Opening a new salon or offering new services? Create a press release discussing the event and send it out to reach potential clients and spread the word.

6. Offering Giveaways or Promotions

When it comes to beauty marketing and how to promote eyelash business, everyone loves a good giveaway. The good news is, with a little bit of planning, a promotion or giveaway is pretty easy to facilitate.

The Prize: Before you dive into promotion, you need to choose your prize. As a lash stylist, the obvious prize is a complementary set of false eyelashes or a full lash extension. If you’re a lash tech working from multiple angles — i.e. you also do hair or nail — you can do a combo promotion (free hair cut or gel manicure with your next set of full false lashes).

The Timing: Once you nail down the prize, you can consider the timing. Holidays are a popular time to run promotions, just make sure your giveaway doesn’t get lost in the hustle and bustle of a busy season.

From giveaways to launching local ads, there are plenty of eyelash extension marketing ideas out there. The most important tip is to find the path that speaks to you and your audience and get creative from there. After all, building your brand should be an invigorating and rewarding process.

To boost your marketing plan, make sure to set your lash business up on StyleSeat. With a one-time fee, we’ll get you your long-time lash clients.

Sources:

https://www.disruptiveadvertising.com/marketing/referral-marketing/

How to Make Your Lash Business Stand Out on Social Media

How can I promote my lash business? How can I promote my eyelash business online? How do I promote my lash business on Instagram? How do you attract lash clients?

Before we get into the details, you’re probably wondering why we’re talking about social media marketing for your lash business instead of other channels. There are a few different answers to this question. You should be aware that using social media for every lash business has many potential new clients. Millions of people use social media platforms like Facebook, Instagram, and Twitter, and many of them are interested in beauty products and services.

L Curl Lashes and Ultra Crystal Bond used in this set. To shop, please click here.

If you are new to photo editing and want some help on how to improve your lash photos, we have a Lash Editing Free Tutorial just for you! Please click here.

Nowadays, everyone is using social media to promote their name or brand out there. Using social media marketing to your lash business is the cheapest, fastest, and most accessible form of marketing. It only takes a few minutes, and it reaches a wide variety of potential followers and clients, and it is completely FREE! What could be better than that?

Here are a few tips that we have come up with for you guys on how to market your lash business and make your lash business stand out on social media to gain more followers and build your fan base, which will help your social media grow and your lash business.

1. Post Before And After Photos Of Your Lash Work

Alright, lash artists, let’s talk about before & after photos! Before and after shots are a perfect way to show potential clients how good your work is.

We all know that having lashes makes us look more attractive. But, online, the proof is in the photo itself! When it comes to marketing, you need to arouse desire from your audience, and here’s where the before and after lash photos come in.

L Curl Lashes and Velour Lash Adhesive used in this set. To shop, please click here.

You can use before and after photos to create a spark among potential clients. They will imagine themselves in the person’s shoes in the image and how amazing they will look with a new set of lashes.

You’ll need to work with your current clients to do this. Before applying lashes to them, have a photo taken of them before and after the process and post it to your social media accounts.

TIP: ALWAYS ask if you can tag your client in the photo. It allows you to tap into their social network. Then your beautiful work is being shared with their entire social circle without requiring them to like it. You’re having FREE access to their whole social circle.

Let’s talk about how to take good lash pics of our work now that we’ve discussed why we should be doing so. It would help if you had a camera or phone, lighting, taking photos from different angles, good lash application, editing/photo collage apps, and patience.

If you are new to photo editing and want some help on how to improve your lash photos, we have a Lash Editing Free Tutorial just for you!

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2. Make Your Content More Interesting

When you plan to begin promoting your lash work online, keep in mind that there will be competition. For this reason, you must pay close attention to your content. It needs to be spiced up to attract the viewer’s attention. Make it into something relatable, and you can make it funny, make it based on experience, ask questions, make it educational, and share tips and tricks.

It is also possible by using high-quality graphics and good lighting. If you plan on taking lash pics regularly, which we strongly advise, you should consider purchasing a simple lighting kit that will work with your phone or camera. Ring lights and softboxes are excellent tools for beauty shots and can be found for a reasonable price on Amazon and other places online.

Another advantage of getting these lights on hand is taking professional-looking beauty shots of your clients that they would be proud to share, especially on social media.

please click here. Velour Lash Adhesive used in this set. To shop,

For more tips like this one be sure to subscribe to our email list, we send very informative and helpful emails every week, please click here.

3. Engage In Conversation

Social media, unlike other marketing tools, is very interactive. You can use this to your benefit and build better relationships with your clients. You can send customized messages to your customers and listen positively to their suggestions and feedback. You can also consider sharing photos or videos to get people talking.

Elite High Humidity Adhesive and Straight Isolation Tweezer used in this set. To shop, please click here.

For more tips like this one be sure to subscribe to our email list, we send very informative and helpful emails every week, please click here.

4. Don’t Forget To Use Hashtags

Clients can easily find your lash business and learn about your services by using hashtags. For example, you can include your location hashtag and the type of lashes available in your posts. Make sure your lash business social media page is public so that everyone can see your brand.

please click here. Velour Lash Adhesive used in this set. To shop,

For more tips like this one be sure to subscribe to our email list, we send very informative and helpful emails every week, please click here.

how to promote your lash business on Instagram?

You don’t have to spend so much time on Instagram to build your lash business. There are many ways to still be active on social media and still attend to your lash appointments.

Straight Isolation Tweezer, Precision Volume 90º Tweezer, Hydro-gel Under Eye Patches, Ultra Crystal Bond, Lashes, Lash Tile and Coloured Agate Stone used in this set. To shop, please click here.

Check these time-saver hacks to maximize your time in promoting your lash services and products.

Create a week’s worth of posts at a time

Set quick replies for common lash inquiry

Use templates design to your stories

Use scheduling apps to post your content

Plan captions ahead of time

Save your best lash hashtags for better use

For more tips like this one be sure to subscribe to our email list, we send very informative and helpful emails every week, please click here.

CONCLUSION

Eyelash extensions are sweeping the nation, and it’s safe to say we’ve entered the Golden Age of Lashes. Now is a better time than ever to start your own lash business — but that also means more competition.

That’s why it’s essential to distinguish yourself from your competitors.

Properly marketing and branding your business sets you apart from the crowd, establishes a connection with potential clients, and ultimately helps you get more bookings.

The truth is, social media can be an effective tool for attracting new clients to your lash business. You should have the best marketing, social media, and lash service strategies to grow. These helpful tips that we’ve shared will help you promote your lash business on social media. After all, isn’t that why we’re all here, right?

Do you find this blog post helpful? Have you learned something? Leave a comment below and share your thoughts. Don’t forget to share this blog with your lash friend.

Be sure to follow ThousandLashes on our social media – Facebook, Instagram, Pinterest and YouTube for helpful lash tips and tricks.

Anyone needing lash support or lash tips and tricks? Thousandlashes Lash Artist Facebook Support Group will always be open for the kind of support that you will be needing on this lash journey.

For more tips like this one be sure to subscribe to our email list, we send very informative and helpful emails every week, please click here.

We used these techniques to create a beautiful set of wispy lashes. To get your FREE Training Ebook, please click here.

*Grab your FREE Training Ebook on wispy lashes now! ( limited time only )

To purchase lash products, check out our website. SHOP NOW

ThousandLashes team will do our best to service you with our high-quality products and best service.

LASH ARTIST MARKETING COURSE

To all the newbies out there who are trying to build and grow their lash business on social media but are stuck and completely lost as to what content to post or that your contents are not converting to paying clients and feel so helpless, feel free to reach out. We have an online lash extension course just for you, it’s our Social Media Marketing For Lash Artist.

It is an easy-to-follow set of steps that when done correctly, will surely boost your online presence, social media grow and begin to develop your online community of potential clients and can triple your income.

***BONUS GUIDES INCLUDED***

With a social media reach of over 120,000+ and 3.4 million monthly viewers on certain social media platforms, we’ve put these lash business strategies to the test and know they work and are so excited to walk you through the process so you can start applying these same strategies to your lash business. In addition to the monthly pre-written captions, we’re also including personal guides on specific topics to help you better understand why this social media strategy has worked so well.

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RELATED POSTS THAT YOU MIGHT FIND HELPFUL TO UPSCALE YOUR LASH BUSINESS:

Benefits Of Online Eyelash Extension Training: Know the reasons why taking an online eyelash extension training could be a smart idea if you want to improve your lash skills and social media grow.

Inventory For Lash Supplies: This blog will give you a complete eyelash extension supply list.

The Secret To Massive Growth In Your Lash Business: Learn the secrets on how to grow your lash business and on how to make your lash business stand out on social media.

5 Ways to Promote Your Lash Work On Social Media

As a lash artist, the only way for your business to thrive is by getting more clients. You could be exceptionally skilled at what you do but without the right marketing efforts, it can be hard for you to showcase your skills and attract more customers.

The good news is, thanks to the internet, today, you shouldn’t need to struggle so hard to find new clients. Social media has become the most popular platform in the world. You can use social media as a tool to reach out to many people with as little as a single post. If you are active on any social media platform, chances are you have come across businesses marketing their products and services there.

You, too, can do the same for your lash business. Today we’re going to be giving you 5 helpful tips on how to promote your lash work on social media.

Why Social Media?

Before we get to the specifics, you are probably wondering why social media and not other platforms. Well, there are several answers to this question. One thing you need to know is that social media has tons of potential new customers! Platforms such as Facebook, Instagram, and Twitter have millions of users and many of them are highly interested in beauty products and services.

This huge database, if targeted correctly, can reach many potential viewers and convert them into loyal customers. All you have to do is showcase your work and advertise. Another reason why you should choose social media to promote your lash work is that it is affordable.

Advertising on TV, Radio, and print is expensive. With social media, you don’t even need to spend a single dollar if you’re smart about how to connect with your audience. You can open an account for your lash business, get followers, and start promoting your lash work. Even if you do decide to spend a little money on your social media efforts, it is far cheaper than traditional advertising or even things like Google Pay-Per-Click.

Now that you fully understand why social media is an excellent place for you to promote your business, let’s get to the tips you can use to ensure you are successful.

1. Post Before and After Photos

We all know that getting lashes makes us look gorgeous and adorable. But, online, the proof is in the photo! When it comes to marketing, you need to arouse desire from your audience. And this is where before and after lash photos come in.

Before and after photos allows you to create a spark amongst potential clients. They put themselves in the shoes of the person in the picture and imagine how great they would look after getting a new set of lashes.

To do this, you will need to work with your current clients. Before you fix lashes on them, ask to take a photo before the process and then take another picture after. Post it on your social media accounts and you should start to see some reactions come in from your group.

Another pro tip – ask if you can tag your client in the photo. What this does is tap into their friend circle. Suddenly, your beautiful work is now being exposed to their entire social circle without any of them ever having to like your post. You’re essentially getting exposure to their entire social circle for free.

2. Post Live Videos of You Offering The Service

When promoting your lash business on social media, the content you post matters a lot. For instance, when you share live videos of you offering these services, it creates excitement amongst viewers. At the same time, viewers get to understand the process of having lashes and learn a new thing or two. At the end of the video, you can always put a call to action, asking viewers to make an appointment.

Of course, not everyone is going to be open to having their service posted live on Facebook so make sure to find the right client with an open mind. If you’re having a hard time finding someone, remember that you can always offer a discount or even a free service in exchange for the marketing. If you do offer the service for free we recommend that you pick someone with a large social media following or social circle so that at the very least you’re getting more exposure than someone who isn’t active online.

3. Spice Up Your Content

As you brace yourself to start promoting your lash work online, you need to be prepared for competition. It is for this particular reason that you need to be keen on your content. It needs to be spiced up so that it draws the attention of viewers. You can achieve this by using high-quality graphics and good lighting.

You might be tempted to use a lot of filters, but we strongly advise against this. The online world is quite ‘woke’, and they can easily spot an exaggerated filter from a mile away. Stick to taking shots of lashes from different angles and asking your model to pose accordingly.

If you’re going to be taking photos on a regular basis, which we highly recommend, you should consider investing in a simple lighting kit that would work with your phone or camera. Ring lights and softboxes are both great tools for beauty shots and can be found for a modest investment on amazon, ebay, and other places online.

The other benefit of having these lights on hand is that you can take beauty shots of your customers that they will love to share since they’ll look a lot more professional.

4. Interact

Unlike other marketing tools, social media is quite interactive. You can use this to your advantage and build better relationships with your clients. You can do this by creating personalized messages and responding positively to your client’s feedback.

Don’t just resort to posting photos of your work constantly, ask your audience a question. Consider posting photos of lash services gone wrong by amateurs or funny photos related to beauty.

Anything to stir up a conversation. The second someone comments on a post or photo they become infinitely more engaged. Try to inspire dialogue.

5. Use Hashtags and Influencers If Possible

Through hashtags, clients can easily find your business and know the services you offer. For instance, under your posts, you can use your location hashtag as well as that of the type of lashes available. Don’t forget to make your lash social media page public so that everyone can view your brand.

If hashtags don’t bring in the desired number of clients, influencers can help make you more popular. The downside is that you will have to pay them for their services. If your budget allows it, influencers can really get your business out there.

One way to try to make sure that using influencers is a win-win is to try to negotiate what’s called a cost-per-action or a CPA instead of a flat-rate fee. The way this works is that instead of paying the influencer a flat fee to post something about your service, you would pay them per reservation or call to your business. In order to set this up appropriately, you’ll probably have to use a digital service that can track these numbers but if the influencer has a large local following this could net them more revenue for their efforts and ensure that you never pay them without results

The Bottom Line

Social media is the cheapest, quickest, and easiest marketing tool that you can use to promote your lash work. Setting up a profile for your business only takes a few minutes. Although it may take some time to establish dominance and command a huge following, at the end of the day, you will attract more clients to your business and having an active social media following can be your number one source of new business.

So you have finished reading the how to market your eyelash business topic article, if you find this article useful, please share it. Thank you very much. See more: how to promote your lash business on instagram, how to market your mink lash business, lash promotion quotes, lash content ideas, lash extension promotions, lash tech promotion ideas, lash instagram content, eyelash extension advertisement

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